Head of Digital Ads & E-commerce

PT. Toba Wangi Indonesia is seeking a dynamic and results-driven Head of Digital Ads & E-commerce to lead our digital marketing and online sales initiatives. In this pivotal role, you will oversee the development and execution of high-impact digital advertising campaigns, optimize our online sales channels, and drive significant growth in our e-commerce operations. Based in Jakarta Barat, you will be part of a team dedicated to transforming our digital presence and expanding our market reach.

As Head of Digital Ads & E-commerce, you will work closely with cross-functional teams to create and implement data-driven strategies that enhance customer engagement and boost sales. Leveraging your expertise in digital advertising platforms like Google Ads, Facebook Ads, and Meta Ads Manager, you will ensure our campaigns are both effective and efficient. Your analytical skills will be crucial in interpreting data and making informed decisions to maximize our ROI.

📋 Tanggung Jawab Pekerjaan

Key Responsibilities:

• Develop and execute high-impact digital advertising campaigns across various platforms including Google Ads, Facebook Ads, and Meta Ads Manager.
• Oversee the optimization of our e-commerce platforms to enhance user experience and drive conversions.
• Analyze campaign performance data to identify trends and opportunities for improvement.
• Collaborate with the marketing and sales teams to align digital strategies with overall business goals.
• Stay updated with the latest digital marketing trends and best practices to ensure our campaigns remain competitive.
• Manage and mentor a team of digital marketing specialists to foster a culture of innovation and excellence.
• Report on campaign performance and ROI to senior management.
• Ensure compliance with industry regulations and best practices in digital advertising.

🎓 Kualifikasi & Syarat

Kualifikasi & Syarat:

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum 8 years of experience in digital advertising and e-commerce, with a proven track record of success.
• Proven expertise in Google Ads, Facebook Ads, and Meta Ads Manager.
• Strong analytical skills with experience in interpreting data to drive decision-making.
• Certification in Google Ads or Meta Ads Manager is a plus.
• Excellent leadership and team management skills.
• Proven ability to meet and exceed sales targets.
• Strong communication and presentation skills.

🛠️ Keahlian

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